Customer Developement

This blog article is based on the 3 Things This Week’s edition dated 30th August 2018. The theme of this edition is “customer development”. Today when you can get any data about your customers—from which websites they spend the most time on to whether they use Android or Apple—picking up the phone or traveling to… Continue reading Customer Developement

When do you incorporate your startup?

You will find this funny question that is asked on Quara often – “I want to start a business. How do I register my company?” It’s funny because when you are just in the beginning stage, registering your company or incorporating your company is the last thing you think about. So, when do you really… Continue reading When do you incorporate your startup?

What do I do when people around me doubt my business idea?

You get a brilliant idea to build that app! As you think more about it, the more you are convinced that this is going to be a game changer. What do you do next? You bounce this idea with some people around you to check their reaction. They could be your friends or colleagues or… Continue reading What do I do when people around me doubt my business idea?

How much time do you need to get to Product-Market Fit in B2B?

Imagine you start a B2B business, get to Product-Market fit within the first 3 months, and like an Instagram, a WhatsApp or a Pinterest, business growth explodes in just 12 months. Sounds good? In B2B businesses, it takes time to interview customers, build a MVP, validate a need and get to Product-Market fit. And usually,… Continue reading How much time do you need to get to Product-Market Fit in B2B?

4 Myths about Product-Market Fit

Product-Market Fit (PMF) means, being in a good market with a product that can satisfy that market. This is a rather vague definition. It gets even weirder – you can always feel when product/market fit isn’t happening. And you can always feel product/market fit when it’s happening. No wonder, there are several commonly believed but… Continue reading 4 Myths about Product-Market Fit

Product -Market Fit

  This blog article is based on the 3 Things This Week’s edition dated 23rd August 2018. The theme of this edition is “product-market fit”. Product/market fit has always been a fairly abstract concept making it difficult to know when you have actually achieved it.   Here are some definitions or interpretations of this term by… Continue reading Product -Market Fit

Don’t quit your work yet (and jump full time into your side-project)

When is it time to transition from your day job to full time into your side project? If you work for an employer during the day but are into running a side project through late nights and weekends, it is at times tempting to jump the gun. But, hold that thought. Here are some of… Continue reading Don’t quit your work yet (and jump full time into your side-project)