Checklist for articulation of pain point hypothesis (with a free downloadable PDF copy)

In my work with developers working on side projects and early-stage start-up founders, what I find common many a times is that there is a lack of awareness on the importance of a clarity on the pain point, but also an equal amount of difficulty in articulating the pain point even when there are handful… Continue reading Checklist for articulation of pain point hypothesis (with a free downloadable PDF copy)

Prototype or Proof of Concept (POC) or MVP?

  Marketing was, in the earlier years, applied after the product was completed. The result was, marketers are often forced to promote products that didn’t resonate, that didn’t really work. And the reason marketers didn’t contribute to product development was that they didn’t have any interest or the skills to do so. New product building… Continue reading Prototype or Proof of Concept (POC) or MVP?

Jumping the curve

The changes happening around would be the most challenging thing for an existing business. The only thing that is constant is “change”. The changes are all pervasive and no business is immunized against them. In today’s fast-paced world, success often depends on how quickly your business can adapt to changing conditions. How well versed are… Continue reading Jumping the curve

Strong opinions, weakly held

When building something, we need to balance between what we feel strongly about and getting users to validate it. How do we balance our act? We do it with strong opinions, held weekly. Bob Sutton describes the origin and power of this phrase “Strong opinions, weakly held” in more detail: ”Perhaps the best description I’ve… Continue reading Strong opinions, weakly held

7 Essential parts of Minimum Viable Prowess (MVP) to start up

Dictionary meaning of the word “prowess” is “skill or expertise in a particular activity or field”. What would you include as a minimum set of prowess as a starting up founder? If you google “skills required for an entrepreneur”  or “skills required for starting up”, you will see more than 50 articles, not only telling… Continue reading 7 Essential parts of Minimum Viable Prowess (MVP) to start up

Why do you want to give shit about value proposition at an idea stage?

When a new wannabe founder is excitedly sharing his new business idea and how it is going to revolutionise the world, all goes well right through when he is talking about the problems his startup aims to solve.  Technology, product, target audience, and growth plans. Then I hit the wall when he is asked a… Continue reading Why do you want to give shit about value proposition at an idea stage?

6 Reasons you didn’t cross paths with early adopter by choice

  While it is fairly straightforward that you need early adopters to build a new product successfully, it’s also usually true that founders find it hard to seek them and work with them. Existence of problem Before we get into that, let’s just recap few things and set a context to understand the situation in… Continue reading 6 Reasons you didn’t cross paths with early adopter by choice